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Canon's new Pixux commercial

Canon's new Pixux commercial

Playing on optical illusions used by street artists

Editor: Buro 24/7


Canon create a new and inventive commercial for its latest printer, displaying how skillfully placed flat images can create something that looks 3D
  • In a new, one minute long commercial demonstrating the high quality photo printing capabilities of the Canon Pixus printer, the Japanese camera company has teamed up with Gundam to create a clever optical illusion commercial. 
     

    In the clip, elongated versions of anime figures are printed out and put to lay flat, making it appear that there are in fact 3D models standing on the table. The same technique is often used by street artists, who can create 3D-looking scenes on the pavement using chalk...


Watch the commercial and it's 'making of' videos below, now: