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Kate Moss stars in new Adidas campaign

Throwback pic

Text: Faizal Dahlawia

Image: YouTube

A past image of Kate Moss has now become the centrepiece for a new Adidas campaign. Buro 24/7 Middle East has the details...

Adidas has released a new campaign for its Adidas Originals Gazelles starring Kate Moss. However, instead of engaging her services for the current campaign, Adidas simply went with an image of the supermodel sporting the footwear in the '90s. "Gazelles were THE trainer we all wore in the 90's," said Moss. "They have a timeless look that just doesn't date. I was and always have been an Adidas girl." 

The video ad was the result of a collaboration with artist Doug Abraham who superimposed and manipulated a host of other images atop the iconic Moss image to create a colourful and artistic collage. 

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