The Cool Hunter x Sydney shopping experience
A completely new and surprising way to shop, every 8 weeks
A year ago, The Cool Hunter opened a pop up shop concept called 'The Cool House' in Sydney and Melbourne, attracting over 10,000 visitors. This year they have expanded on the idea and revealed their new project 'Rotate by Cool Hunter'. Rotate will feature one store for the entire year, but the theme and merchandise will change every 8 weeks – "Blink, and the shop has changed completely! Blink, and you've missed it! If you want it, you need to buy it now. It won't be there next time."
A new theme for each 8 week period will launch, for example: 'Summer Lovers' (opening in Sydney in a few weeks) with 'The Art Hunter', 'Colour Your World' and 'Winter Wonderland' swiftly following. The stores will feature a curated mix of products and designers handpicked by The Cool Hunter team.
'Summer Lovers' the first Rotate store opening in Melbourne 29th November and Sydney 7th December