Brioni set to co-host the Serpentine Gallery summer party
The Italian label chosen to help launch the annual event
Among the high-powered variety of co-hosts are Michael R. Bloomberg, Francois-Henri Pinault, Andre Balazs, and artist Marina Abramovic.
High-end Italian label Brioni is sponsoring the party, and other co-hosts include the label's creative director Brendan Mullane, along with the gallery's co-directors of exhibitions and programs, Julia Peyton-Jones and Hans Ulrich Obrist.
The exclusive party will take place on July at Serpentine's Kensington Gardens in celebration of the gallery's annual pavilion project.