Blake Lively to launch project dedicated to mothers and babies
Known for her long blond locks and role as Gossip Girl's Serena van der Woodsen, actress and entrepreneur Blake Lively will apparently be making her first foray into baby products.
To be sold on Lively's lifestyle site, Preserve, the child friendly products will feature "diapers, bath and body products and infant clothing," a source told the American edition of OK! magazine, adding that the actress sees herself as the perfect spokesperson.
Preserve was already an e-commerce site that included maternity products and children’s items quite prominently on posts, so it comes as no surprise that Lively will be dedicating a special section to babies, especially after giving birth to her own bundle of joy.