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Zaha Hadid's Dongdaemun Design Plaza unveiled in Seoul

Zaha Hadid's Dongdaemun Design Plaza unveiled in Seoul

A new hub for art, design and technology

Image: Design Boom

Amongst the buzzing streets of the 24-hour shopping district in South Korea’s capital city, famed architect Zaha Hadid has created a new 38,000-square-metre cultural complex

On Friday, Zaha Hadid's twinkling new design came to life as the Dongdaemun Design Plaza (DDP) had its inauguration in Seoul.

The latest creative core designed by Hadid, provides the city with a new space for art, design and technology, as well as a landscaped park that serves as a lush green oasis in the concrete city, with a public plaza linking the two.

The building's massive façade is made up of 45,000 aluminium panels, achieved by using advanced 3-dimensional digital construction services - making the DDP the first public structure to use the futuristic technology in the entire country.

Described as "a field of pixilation and perforation patterns", by the designers, the exterior features minute perforations that allow the building to become a solid unit by day and transform into a pixelated light show as night falls.

"The design integrates the park and plaza seamlessly as one, blurring the boundary between architecture and nature in a continuous, fluid landscape," said Zaha Hadid Architects.

The DDP is made of eight storeys - four of which are below ground - with facilities that include exhibition galleries, a design a museum, convention and seminar spaces, a library and an education centre. 

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