Haute ride: Rolls-Royce unveils the Dawn Black Badge
Designed to appeal to a new generation of automotive aficionados, the Rolls-Royce Black Badge collection now welcomes its newest member, the Dawn. "Black Badge is for those driven by the same restless spirit that propelled company forefather C.S. Rolls' exploration of the limitations of powered land and air travel," said Torsten Müller-Otvos, Chief Executive Officer, Rolls-Royce Motor Cars. "It is an alter-ego for our marque that captivates the disrupters, the innovators and those that accept no limitations."
The Dawn is the third vehicle in the fleet and features an intensely dark black tone complemented by a black canvas roof that folds down to offer luxurious open-top cruising. Upfront, the iconic Spirit of Ecstasy receives a black chrome makeover while on the inside, fine black leather takes the spotlight, accented by orange stitching.
Discover the Rolls-Royce Dawn Black Badge now...
Also, take a look at the one-of-a-kind Rolls-Royce Sweptail.