Bespoke experiences: Art of Living by Aston Martin
More than just luxury cars
British luxury automaker Aston Martin has launched a new bespoke service. The Art of Living by Aston Martin is a collection of luxury experiences along with handpicked fine products that share the company's passion for creativity, technology and artisanship.
"Aston Martin's Art of Living distils our spirit and ethos," said Marek Reichman, Aston Martin's Executive Vice President and Chief Creative Officer. "It is a beautiful mix of design, technology and style to enhance your life. It is deep in our culture, it is in everything we create for our customers."
Highlights of the important partnerships that Aston Martin has developed for the unique offering include Quintessence Yachts, which created a 37-foot powerboat as well as Marma London, which unveiled a new Aston Martin eyewear collection that pays homage to the automaker's racing history.
This month, as part of the iconic 24 Hours of Le Mans, Art of Living by Aston Martin is offering a custom programme for guests, which includes a helicopter ride into the race grounds, a meeting session with the drivers as well as prime seats for the race. 24 Hours of Le Mans will run from June 17-19.
For more information, visit astonmartinartofliving.com.