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Introducing the Veuve Clicquot mail truck

Introducing the Veuve Clicquot mail truck

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Editor: Buro 24/7


Disappointed that the art of letter writing is somewhat lost, Veuve Clicquot aims to revive the mode of correspondence with a chic yellow truck...

Inspired by Madame Clicquot herself, who, after the passing of her husband, continued the business of letter writing correspondences with agents, suppliers and other important people, the Veuve Clicquot mail truck launching this month in America is an interesting way for the brand to pay tribute to an outdated – yet effective – mode of communication. 

The Veuve Clicquot mail truck

It aims to bring good old fashioned letter writing back in the spotlight and will also be in attendance at various events at hotels and restaurants across the country, serving up music courtesy of its own DJ and entertainment by illusionists and digital caricaturists

The Veuve Clicquot mail truck

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