First look: Bulgari launches new Serpenti collection

First look: Bulgari launches new Serpenti collection


Text: Faizal Dahlawia

Editor: Shannon Wylie

Image: Bulgari

Bulgari has brought a new twist to the sparkling Serpenti timepiece collection and Buro 24/7 Middle East has the first look ahead of the watch launch this May...

Bulgari's iconic Serpenti collection, presented at Baselworld '17, has taken on fresh new aesthetics courtesy of interchangeable double wrap-around straps made from karung, the delicate skin from water snakes. The nature and exclusivity of the skin demands expert manipulation, from the tanning to the colouring processes – achieved in black, red, white, green, chestnut brown – before finely finished to create an exquisite glossy effect.

To further accentuate a sense of individualism, Bulgari also offers a unique customisation program of the Serpenti collection. Utilising an exclusively-designed app, customers can personalise their new 27mm Serpenti timepiece through various choices including case (steel or pink gold), dial (black lacquered, mother-of-pearl or sunburst guilloche) and gems, with a total of 312 colour combinations. As a final stamp of sole ownership, engraving on the caseback is also an option.

Discover Bulgari's new Serpenti collection now...

The new Bulgari Serpenti collection is available in boutiques across the Middle East now.

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