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Discover Van Cleef & Arpels' upcoming floral universe

Discover Van Cleef & Arpels' upcoming floral universe

Text: Meeran Mekkaoui

Image: Supplied

This October, Van Cleef & Arpels will artistically expresses one of its main elements...

Florals have long been a part of Van Cleef & Arpels' history. Since 1906, the Maison continuously looked to florals for its coveted creations, which resulted in one of its iconic collections to date: Flora.

Showcasing pieces with vitality and poetic grace, Van Cleef & Arpels' Flora range mirrors the endless metamorphoses of the natural world. Usually crafted with precious stones, mother-of-pearl and fine gold, the collection embodies a timeless, yet playful, aesthetic and savoir-faire.

Discover Van Cleef & Arpels' upcoming floral universe (фото 1)

To celebrate the launch of its newest novelties, Van Cleef & Arpels' will artistically express Flora in an immersive boutique animation in October. Inviting you into an enchanting garden, Van Cleef & Arpels' boutiques in UAE and Kuwait will feature a field of giant silk wildflowers – a design inspired by Japanese artist Hayao Miyazaki’s world.

Once you visit those boutiques, you'll come across the animation that will take you on a journey into imaginary gardens through the eyes of a ladybug – an experience you won't want to miss.

Discover Van Cleef & Arpels' upcoming floral universe (фото 2)

Now, discover Van Cleef & Arpels' exclusive Bouton d’or ballerina clip.