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Chanel presents 'The Fashion Machine' for Cruise 2014

Chanel presents 'The Fashion Machine' for Cruise 2014

A film by Karl Lagerfeld


Video: YouTube

Designer Karl Lagerfeld presents a short film, revealing the Chanel spring/summer 2014 pre-collection

The mini-movie called the 'Fashion Machine' starts off with supermodel beauties entering a futuristic laboratory where their greeted by staff in white coats who help them get into a fashion capsule, which suddenly dresses them in Chanel cruise 2014, turning them into models ready to walk the runway. At the end of their quick makeover, the capsule doors open, revealing the models on a raised podium, where the director and designer Karl Lagerfeld is waiting to photograph them.

The short film was directed by Karl Lagerfeld and includes models Jamie Bochert, Lindsey Wixson, Soo Joo Park, Nadja Bender and Ming Xi.