Romeo Beckham plays Cupid for Burberry's festive campaign
Lots of love
With the festive season upon us it's time for commercial retailers to start banking on the tone of the season, and make the most of the family, friends and loved ones that are in people's minds at this time.
David, Victoria and Romeo Beckham with Burberry Chief Creative and CEO Christopher Bailey at the campaign unveiling last night
Cue 12-year-old Romeo Beckham, the second child of arguably Britain's most famous family, and most certainly living up to his namesake. Clad in Burberry's iconic check by way of a monogrammed scarf, umbrella and trench coat, the youngster has signed up to play cupid across a romantic vision of London as he delivers the gift of love to a young couple, played by model and dancers Hannah Dodds and Anders Hayward. This is the second time the has been called upon by the heritage house to front a campaign.
Beckham is joined by a troupe of beautifully dressed female dancers in tiered dresses made from tulle topped with trench capelets, with dapper gentlemen swinging newspapers, bags and umbrellas...
Feel the love for yourself below, now:
The campaign unveiling was celebrated last night in London, at an event held at the Burberry flagship store on Regent Street, attended by the city's young style set: