Paris Fashion Week: Louis Vuitton Autumn/Winter 14
A new era begins...
With a perhaps symbolic soundtrack that started with Skream featuring Kelis singing Copycat, including the lyrics "you're my my puppet, you know I love it," and finishing with Beyoncé's Haunted, Nicolas Ghesquière's new vision for Louis Vuitton appeared to an eagerly awaiting audience earlier today in Paris.
They were met with a personally written letter from the designer enclosed in the show notes, detailing how he gracefully "salutes" the "proud legacy" of his predecessor Marc Jacobs, and how his aim is to now create something innovative and the key word for the day, 'timeless'.
Freja Beha Erichsen opened the show, which instantly felt like a younger, fresher Louis Vuitton. New bag shapes in the form of tiny box cases swung from shoulders, belts were tied in a defiant knot as if the models had just stormed out the door and on a mission. The attitude was proud; sharp lines and clean separates with flashes of denim, leather and shiny black ankle booties, some with Chelsea-style elastic side panels to give the feminine looks an edge.
Then came the standout pieces, a little Balenciaga sparkle oh-so subtly sprinkled into the mix. A hologram-effect sequin dress with an A-line silhouette that felt totally fresh, and a creamy silver jacket over plaid pants were particularly memorable.
Louis Vuitton Autumn/Winter 14
As the last model closed the catwalk, the lights went down and the blinds that surrounded the glass show space at the Musee du Louvre snapped shut, before suddenly opening to reveal the finale, flooding the room with bright, natural, Parisian morning light. "Today is a new day. A big day." Stated Ghesquière's letter – and those who witnessed his beaming face as he waved goodbye to the audience will agree, it most certainly is.
To coincide with today's big reveal for the brand, a series of styled images by Juergen Teller have also been released, shot at the Louis Vuitton headquarters in Paris, entitiled 'A Dozen Girls'.