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Why Nemozena's Fall/Winter '21 collection commands attention

Why Nemozena's Fall/Winter '21 collection commands attention

Text: Meeran Mekkaoui


Image: Supplied

The new autumnal collection consists of both formal and off-duty looks...

Sustainable fashion matters — it's a fact, and not just a statement. Today, more than ever, fashion enthusiasts are paying attention to the quality of their garments and studying the entire supply chain to discover if the pieces were made to last and are conscious about wasted fabric in production. Just because a garment piece includes a 'sustainable' tag, doesn't really mean that is it.

And that's where Nemozena comes in.

A brand based in Dubai and with roots deep in the heart of Italy, Nemozena was created with authenticity, inclusivity and versatility in mind, making sure that the pieces are meant to last for years.

Made for women (whom Nemozena names as their ideal global citizen), the clothing withstands the test of time courtesy of flawless construction, finest fabrics, comfortability and attention to detail.

Why Nemozena's Fall/Winter '21 collection commands attention (фото 1)

Perhaps our favourite key component of the brand is its unique reversible concept that allows women to completely transform their wardrobe with limited garments.

For Fall/Winter '21, Nemozena introduced a contemporary take on urban elegance for the modern woman with luxury separates that include sharp tailored pant-suits, belted blazers, pencil skirts, velour raglan jerseys and bomber jackets. For the season, Nemozena also launched an exclusive Travel Edit capsule collection for the modern woman on the go.

Think functionality and versatility, the pieces embrace the reversible concept as it includes a selection of transformable pieces, such as the reversible coat, featuring nylon to one side and faux-leather to the other. Also, there are removable sleeves that are simply packed in a small pouch, transforming it into a gilet style. Style this over a coat and you're good to go.

The pieces will effortlessly take you from day to night.

Now, watch Cate Blanchett in conversation with IWC's CMO, where they discuss the importance of sustainability.

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