Milan Fashion Week: The Ones to Watch
Four promising designers
Au Jour Le Jour
Following three seasons of presentations, Italian designers Diego Marquez and Mirko Fontana of Au Jour Le Jour, are set to make their debut at the Armani Theater on Saturday. According to Marquez, who founded the label in 2010: "Showing for the first time in such an important location is both a test drive and a launching pad for our brand."
Au Jour Le Jour, which means 'From Day to Day' in English, has built its repertoire offering cool collections that are completely manufactured in Italy. "Our clothes target independent, ironic and confident women between 25 and 45 with a vast fashion knowledge," Marquez said.
New York Industrie
New York Industrie, a classic Italian brand from the nineties, is making a comeback this season. Fabrizio Lenzi, who purchased the label in 2011, will relaunch the brand with its first full collection in Milan, with a design team lead by Marta Martino.
While the focus still remains on signature overcoats and pants, the collection will also include dresses, skirts, footwear, and accessories. "We have also offered our reinterpretation of the animal patterns on different fabrics," revealed Lenzi. The collection will also feature pieces inspired by Maripol - a contemporary artist.
Arthur Arbesser is presenting a "strong, edgier collection focused on layering, textured fabrics and colours," for his first anniversary in business. His collection is inspired by "...aggressive British music scene at the end of the Seventies reinterpreted with a slightly gloomy feel."
Arbesser will present his collection at the home of Luca Cipelletti, located on Via Benedetto Marcello, in Milan. "Each room will show a specific installation where my clothes will be juxtaposed with iconic Italian design pieces," he said.
Following a three-year break, Malo is set to showcase its collection in Milan on Saturday. Malo, purchased by Evanthe - a luxury Italian retail group in 2010, is set to showcase a collection where knit inserts will make the garments easily identifiable, said CEO Giuseppe Polvani.
A varied collection made up of knitted styles in materials such as cotton, cashmere and silk will feature on the runway. Jumpers available in 40 colours will be paired with shorts, mini skirts and trousers. To punctuate the look, Malo presents accessories in the form of leather bags, as well as a range of shoes including ballet flats and boots.