Michael Kors to go fur-free

Michael Kors to go fur-free

The new policy will take effect from 2018

Text: Maddison Glendinning

Image: Imaxtree

American fashion and accessories brand Michael Kors is the latest to declare it will no longer use fur in its designs. Here's what you need to know...

Fashion's ethical conscious continues to garner more support with the news overnight that American label Michael Kors will go fur-free from 2018.

The news comes just months after Gucci announced it would also cease using the material. Michael Kors has said that it will phase out the use of animal fur by the end of December 2018, welcoming in 2019 as an entirely animal fur-free company. 

Interestingly, the decision applies to all of the brands under the Kors umbrella which includes Jimmy Choo. 

Kors is the latest in a growing list of designers who have opted to go fur-free including Calvin Klein, Ralph Lauren and Armani. Business of Fashion reports that almost 70 per cent of top tier designers used fur in their autumn/winter collections this year and the trend has continued into the Pre-Fall '18 collections also. 

Michael Kors' chairman and Chief Executive Officer John D. Idol told Business of Fashion the decision was influenced by the new wave of innovative materials that can be created free from harm. "Due to technological advances in fabrications, we now have the ability to create a luxe aesthetic using non-animal fur. We will showcase these new techniques in our upcoming runway show in February," he explained.  

Now, read more about how Miroslava Duma's newest project, Future Tech Lab (formerly Fashion Tech Lab) is set to revolutionise the way we produce and consume fashion. 

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