First look: Michael Kors spring/summer 2014

First look: Michael Kors spring/summer 2014

Karmen Pedaru & Simon Nessman

Image: Fashion Gone Rogue
Image: Michael Kors

Kors new advertising campaign set in Cabrillo Beach, California

Campaign season continues with Michael Kors spring/summer 2014 advertisement. Karmen Pedaru once again is the chosen model to promote the new collection. Since 2011 when Pedaru replaced fellow Estonian model Carmen Kass as the new face of Michael Kors the beauty has repetitively been in the Michael Kors spotlight. Lovingly doting on Pedaru is Simon Nessman who is also a returning model to the brand and who in fact was paired with Karmen back in 2011.

In an interview Kors said about the couple: "I love the sporty, sexy chic of Karmen and Simon", he went on to explain: "They're both youthful and elegant all at once - which makes them so very Michael Kors"

Shot by the brilliant Mario Testino the couple look incredibly relaxed and carefree displaying the spring/summer collection perfectly. Kors had this to say about the direction he decided to go in for the campaign:

"When the weather starts to get warm, our thoughts and attitudes turn to something a little bit more romantic."

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