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Lulu Guinness to celebrate 25th anniversary at SoH Art+Beauty in Dubai

Lulu Guinness to celebrate 25th anniversary at SoH Art+Beauty in Dubai

Lip service

Editor: Buro 24/7


Image: Sainte Maria

The Dubai-based art-meets-beauty concept is hosting an exciting event next week, celebrating the location's official launch and Lulu Guinness' 25th anniversary at once

To help celebrate two occasions, that of British accessories brand Lulu Guinness turning an impressive 25-years-old, and the official grand opening of Buro 24/7 Middle East place to love SoH Dubai, the pair are joining forces for an exhibit and celebratory launch event called the 'Lulu Perspective'.

There will be a special installation that will stay at SoH for a couple of days afterward the main event, a collation of pictures that feature contributor's lips. Polaroid pioneers 'The Impossible Project' have worked on the art initiative, a concept which actually launched at a party during London Fashion Week in September. 

Each and every Polaroid featured in the installation contains a photograph of different individual people's lips – clients that have worked with Guinness over the last 25 years, celebrity fans and supporters of the brand. 

The proceedings kick off on Wednesday November 12 with a private party at SoH, featuring a DJ set by fashion bloggers Five Five Fabulous, as well as a series of pop art pieces by Dubai-based artist Mel Pickup – inspired by the iconic Lulu Guinness 'lips' branding – which will be auctioned for charity on the launch night. 

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