Tommy Hilfiger speaks about brand building at Harvard
Iconic designer Tommy Hilfiger spoke about how he got to where he is today during an event at Harvard Business School this week, along with Fred Gehring, former CEO and current chairman of the Tommy Hilfiger brand.
The pair visited the renowned university to speak with students about their experiences in building a global retail and lifestyle brand.
"It continues to be important to me to have these opportunities to share my passion and experiences with the next generation"
"It's a pleasure to be invited to the Harvard Business School to speak with aspiring entrepreneurs and the future leaders of the business industry. After 30 years, I feel fortunate to say that I still love what I do today. It continues to be important to me to have these opportunities to share my passion and experiences with the next generation of business and design talent," Hilfiger said.
Fred Gehring and Tommy Hilfiger
The appearance follows Harvard Business School's recent case study 'Transforming Tommy Hilfiger' which touches on topics such as Hilfiger's origins as a preppy brand, its unprecedented decision to privatise and its exclusive partnership with Macy's in 2007.
"It's an honour to be invited to the Harvard Business School and share the great experiences I have had over the course of my career. I am privileged to be part of the team that has helped build Tommy Hilfiger into a global lifestyle brand with a one-of-a-kind history." Gehring said.