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Regional showcase Fashion Forward announces Season Three designers

Regional showcase Fashion Forward announces Season Three designers

Future highlights for the style event


Image: The Portsmouth Group

Dubai’s regional fashion show event, Fashion Forward, has released details of its participating labels for the upcoming third season in April

Following successful prior seasons, Fashion Forward (FFWD) is returning for its third edition with an impressive line-up of regional design talent; and in addition to some debuts, the majority of the catwalk showings from April 10-13 will be from returning designers.

Highlights include:

Asudari Studio Originally from Saudi Arabia, London based Lamia Asudari launched her label in 2007.

DAS Collection Emirati sisters Reem & Hind Beljafla launched DAS in 2008 with a clear vision: to create a 'must-have' black dress combining the most up-to-date fashions with the historical aspects and respectful nature of an abaya. Since then the label has seen great regional and international acclaim, having also presented at London Fashion Week.

Said Mahrouf Born in Morocco, Said Mahrouf and his family moved to Amsterdam when he was nine years old. He studies fashion design both in Holland and New York.

Kage Returning for their third FFWD Season are childhood friends Arwa Abdelhadi and Basma Abu Ghazaleh. They created their label in 2009, offering playful and chic contemporary womenswear

Starch Foundation Under the mentorship of Rabih Kayrouz, the Starch Foundation has presented their chosen designers at each edition of FFWD to great acclaim. The designers this season are Jo Baaklini and Timi Hayek.

Tahir Sultan Half Kuwaiti, half-Indian designer Tahir Sultan launched his own label in 2008. In 2012 he became the first Kuwaiti designer to show at London Fashion Week. Season Three will be his third FFWD presentation.

The Emperor 1688 The Golkar brothers return to FFWD for their third season, offering their standout luxury menswear. The British-Iranian trio set up the label in 2007 and are based in Dubai.

"Going into Season Three, we were keen to maintain our momentum and draw from what the past has taught us," said Bong Guerrero, Founder and CEO of Fashion Forward. "Broadening our reach even further across the region has always been our goal, and whilst we will continue to do so, season after season, our main focus must always be on showcasing the best and brightest design talent."

FFWD also continues to build upon its strategic partnership with Dubai Design District (d3) – a key support to the fashion platform throughout its growth in 2013. 

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