Anna Wintour, Cara Delevingne and Mario Testino star in new Burberry cartoon
A collaboration with a Japanese social media platform
Burberry have announced a new partnership with LINE – the huge Japanese media sensation. The new venture sees the luxury British fashion house collaborate with two of LINE's most famous characters: Brown and Cony.
Japan's much-loved cartoon characters take a trip to London in a cute new video, making their way to Burberry's London Fashion Week (LFW) front row, with Vogue's Anna Wintour, model Cara Delevingne, photographer and long-time Burberry collaborator Mario Testino and creative director of the British fashion house, Christopher Bailey, all making an appearance. Watch the video above.
Burberry recently announced its plans to live-stream its upcoming show directly to smartphones in Japan in collaboration with LINE – read the full story here.