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First look: Gucci's new campaign for men's Autumn/Winter 14

First look: Gucci's new campaign for men's Autumn/Winter 14

Shot by Mert and Marcus


Image: Gucci

Soon after it debuted its campaign for women, Gucci unveils its menswear line up for the Autumn/Winter 14 advertisement

Mert & Marcus shot the women's and menswear campaigns for Gucci Autumn/Winter 14 and the two campaigns both feature the same fuss-free simplicity. Shot in a studio with a clean backdrop, Clement Chabernaud, Xavier Buestel, Janis Ancens and Arthur Gosse pose in the key pieces from the Italian house's offerings for the coming season. 

Guccis new campaign for men's AutumnWinter 14

The 60s Mod-inspired menswear line up features a pastel colour palette and old-school details such as turtleneck sweaters. Almost every shot features one of Gucci's new stellar leather pieces for Autumn/Winter nonchalantly tucked under the arm.

Guccis new campaign for men's AutumnWinter 14

Guccis new campaign for men's AutumnWinter 14


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