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New York Men's Fashion Week postponed

New York Men's Fashion Week postponed

The going gets tough

Image: Business Of Fashion
Image: Washington Post

As womenswear NYFW receives questions over it's increased show locations, the city's menswear offering is slowing down

As New York Fashion Week starts today – the largest week of the international schedule – it has become apparent that menswear labels in the city still lack a unified, New York-based platform to help them attract media attention and drive their wholesale businesses. In short, the idea behind New York Menswear Fashion Week, which was due to start this summer, is failing.

Most established names are still forced to show abroad – in London, Milan or Paris – where the menswear seasons are going strong, or, wait for New York Fashion Week that is currently underway (a womenswear-dominated event that falls outside the menswear selling cycle).

As a result, New York has lost key menswear players like Calvin Klein and John Varvatos to Milan, while in recent seasons rising labels Thom Browne and Phillip Lim have chosen to show in Paris. With such a diverse selection offered for the womenswear shows, it's surprising that menswear can't follow suit.

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