Giorgio Armani x Bugatti: Fashion on the fast lane

Giorgio Armani x Bugatti: Fashion on the fast lane

Clothing and accessories

Text: Faizal Dahlawia

Image: Bugatti

Italian fine fashion meets French automotive ingenuity in a new unique collaboration. Buro 24/7 Middle East has the details...

Luxury fashion house Giorgio Armani and French automaker Bugatti have partnered on a new men's capsule collection. Named Giorgio Armani for Bugatti, the new line features apparel and leather accessories in three main colour palettes – cognac, army green and blue. As well, each piece includes elements of the automotive brand; think Bugatti logo on leather pendants and trademark blue lining.

Giorgio Armani for Bugatti

One of the stars of this unique fashion collaboration is the calfskin briefcase, which is also available in crocodile suede. Other accessories include belts, wallets, iPad cases and beauty cases. For the apparel, highlights include various kinds of cold wear from leather to cashmere as well as calfskin sneakers.

The Giorgio Armani for Bugatti will be available in August at selected Giorgio Armani and Ettore Bugatti boutiques. 

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