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Bugatti debuts its menswear line and a flagship store in London

Bugatti debuts its menswear line and a flagship store in London

Fast fashion

Editor: Buro 24/7

For men who like their wardrobe as impressive as the car(s) in their garage(s), Bugatti has launched a chic menswear line full of complimentary lifestyle pieces

Renowned for its super cars, Bugatti has launched a collection of clothing for men. Going by the name of 'Bugatti Lifestyle Collections' it seeks to elaborate on the same individuality possessed by its automobiles, whilst maintaining a certain classic air.

The leathers are therefore rare, the fabrics in line with contemporary couture car interiors, and the new Knightsbridge store to go hand-in-hand with the launch in London's seems adventurous without being over the top.

In terms of branding, the Bugatti grille appears in a range of bags; satin linings feature the label's iconic "dancing elephant" emblem, and things are kept discreet with the use of it's iconic blue shade (including a rather beautiful glen-check wool jacket). 

Explore the collection below, now:

Bugatti menswear

Bugatti menswear

Bugatti menswear

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