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Christopher Shannon wins the British Fashion Council Menswear Fund

Christopher Shannon wins the British Fashion Council Menswear Fund

In association with GQ magazine

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At a cocktail event in London last night, the BFC awarded its inaugural fashion fund winner, with a little help from GQ magazine's Dylan Jones

After revealing its shortlist in conjunction with GQ magazine, the British Fashion Council has announced the winning name of its 2014 prize fund...

London-based men's designer Christopher Shannon is to take home the inaugural British Fashion Council/GQ Designer Men's Wear Fund, supported by Vertu.

Shannon's collections are known for making a statement on British youth culture – and now with a grant of £150,000 he will be able to create the infrastructure needed to grow his label, inclusive of 'high-level mentoring support' over the next year. 

"While the competition was tough, Christopher Shannon's win attests to the very bright future of British menswear, demonstrating original flair, meticulous craftsmanship and an in-depth commercial understanding," said Dylan Jones, Editor of British GQ and chair of London Collections: Men.