British designers and models collaborate for charity campaign
Kate Moss, Christopher Kane, Giles Deacon, Erin O'Connor, Henry Holland, Charlotte Olympia
The season of the dreaded Christmas sweater is now a lot more exciting (and stylish) thanks to matchesfashion.com. The e-commerce company and the Save the Children charity have teamed up with some of Britain's best designers and models for the Fashion Saves Lives campaign.
The mission? Each designer hand-picked a model muse who inturn inspired them to design a seasonal sweater with a difference. Design duo's included Kate Moss and Bella Freud, Poppy Delevingne and Christopher Kane, Giles Deacon and Erin O'Connor, Henry Holland and Dree Hemingway, Charlotte Olympia and Karen Elson.
Talking about the collaboration, Kate Moss said: "Bella is an incredible designer, and a dear friend of mine, and it was great fun creating the exclusive festive jumper with her. The fact that Save the Children's work helps children around the world is amazing and, with the other models and designers, we're proving that fashion really can save lives."