7 Middle Eastern designers take Paris Fashion Week

7 Middle Eastern designers take Paris Fashion Week

Recognising regional talent

Text: Meeran Mekkaoui

This Paris Fashion Week season saw an expanding realm of Middle Eastern designers and here, Buro 24/7 Middle East recognises the top seven you need to know about now...


iddle Eastern fashion has quickly gained recognition in recent years, especially with the boom of modest dressing seen on several runways during ‘fashion month’. While renowned designers including Elie SaabRami KadiZuhair Murad and Rami Al Ali have made it to coveted spots on the fashion week line-up, there’s a new breed of emerging Middle Eastern talent tucked away in must-see showrooms — think Maison PyramideFaux and FFWD. From jewellery to accessories and ready-to-wear, these are the top seven designer collections Buro 24/7 Middle East discoverd this season...

1. Ammanii

Amany Shaker, the woman behind the Egyptian jewellery label, Ammanii, is known for creating timeless pieces — think rings, bracelets, earrings and necklaces — all injected with an Arabian-esque aesthetic. The designer showcased a new collection, under the Maison Pyramide umbrella, and it included must-see jewel-toned gems, intricate embellishments and lunar-like designs. 

7 Middle Eastern designers take Paris Fashion Week (фото 1)

2. Nathalie Trad

Beirut-born and Dubai-based handbag designer Nathalie Trad showcased her latest Spring/Summer '18 collection, aptly titled This is Not a Clutch, during Paris Fashion Week, and it was as playful as it was sculptured. "This collection stems from a place of positivity, bursting colour and happiness," said Trad. "It is a figment of my imagination, of the place I would like to see when I look out into the world. Follow our winding lines and wander with me, as one stroke leads to another in a surreal, rapturous, vibrant hypnotic swirl," she continued, before saying that: "Paris Fashion Week provides us with a platform to be able to present our collections to a global market."

3. Sandra Mansour

It's evident why Sandra Mansour was named as one of the emerging designers to represent the Middle East in the Buro Fashion Forward Initiative. With a career centred on creating the ultimate feminine silhouettes for women, the Lebanese designer showcased her swimming pool-meets-art-inspired Spring/Summer '18 collection

4. Reemami

Quickly emerging into the international market, Reemami presented must-see silhouettes that featured the brand's on-trend aesthetic. The UAE born and raised designer, Reema Al Banna, dipped her latest collection in a primary palette, complete with achingly cool cuts and prints. 

5. Lama Jouni

Lama Jouni's Back to Basics collection for Spring/Summer '18 was available for preview during Paris Fashion Week, thanks to the Faux Showroom. Sitting pretty on the rails were monochrome ensembles, a neutral colour palette, modern cuts and relaxed silhouettes. 

6. SemSem

It was all about stripes for SemSem's Spring/Summer '18 collection. The brand's Creative Director,  Abeer Al Otaiba, injected a Mediterranean influence into some resort-ready pieces, as seen on models Halima Arden and Zoe Barnard. 

7. Nafsika Skourti

Contemporary ready-to-wear brand, Nafsika Skourti, unfolded a Spring/Summer '18 collection during Paris Fashion Week and it was as print centric as it was foiled in metallic. With a focus on deconstructed denim and a colourful palette, the 23-look collection is a must-see. 

Now, discover the Omani brand, Bthaina, which launched a collection exclusively on Moda Operandi