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Iris & Ink is on a new journey to becoming sustainable

Iris & Ink is on a new journey to becoming sustainable

Text: Meeran Mekkaoui

Image: Supplied

The Outnet introduces its private label’s journey to becoming a responsible brand of the future...

We're one week away from the official beginning of the Fall season, yet we can't help but browse for new sartorial staples to see us throughout. The Outnet's private label, Iris & Ink, just relaunched with a new Fall collection that offers the ultimate separates for the season, all whilst being sustainable.

Becoming a responsible brand of the future, Iris & Ink's new collection is 66% crafted using considered materials, and marks a key step in its journey toward more sustainable and circular products by 2025 – part of the guidelines set by YOOX NET-A-PORTER GROUP's Infinity strategy – by using only regenerative, low impact, renewable, or recycled fibres such as organic cotton, merino wool, and organic silks.

Iris & Ink is on a new journey to becoming sustainable (фото 1)

Through a new ‘Considered’ commitment beginning with the Fall/Winter 2021 collection, the range features a plethora of seasonal essentials including a chunky ribbed cashmere turtleneck, crew-neck sweater, midi style dresses, pleated dresses, statement shirts in crisp organic cotton and several wardrobe favourites.

The neutral-dominated collection comes with contemporary and timeless options including T-shirts, vests and blouses, whilst on the accessories front, there are loafers, mules, and stacked heel books, perfect for dressing up or down any outfit.

Iris & Ink is on a new journey to becoming sustainable (фото 2)
Iris & Ink is on a new journey to becoming sustainable (фото 3)

The new Iris & Ink collection is now available on theoutnet.com.

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