First look: Tommy Hilfiger x Gigi Hadid's Spring '17 collection


Text: Meeran Mekkaoui

Video: Tommy Hilfiger
Image: Reuters

Welcome to Tommyland! The creative design space of Tommy Hilfiger and Gigi Hadid sees another collaboration and this time the must-see show was LA bound...

Last night, a '70s beach-inspired collection unfolded on the Tommyland runway as all-American brand, Tommy Hilfiger, and brand muse, Gigi Hadid, showcased their second collection together. Following the duo's nautical-inspired collection last season, the brand took their Spring '17 show to the shores of Venice Beach in Los Angeles complete with a model line-up including Bella Hadid, Joan Smalls and Hailey Baldwin.

Off the runway, Lady Gaga — who performed at this year's half-time show at the Super Bowl — sat front row to witness the unveiling of the collection, while musician Fergie performed after the show.

Watch the show now in the video above, then shop the Tommy x Gigi Spring '17 collection, which is available on Also, don't miss Gigi Hadid fronting Max Mara's new Spring/Summer '17 campaign

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