First Look: Givenchy Spring/Summer '16 campaign

Love is unconditional

Text: Chloe Allan

Image: Givenchy

Givenchy's Creative Director, Riccardo Tisci hopes to spread nothing but positive energy with the latest Spring/Summer '16 campaign...

Love is in the air this season for luxury French brand, Givenchy as the label releases a lighter mood with its Spring/Summer '16 advertising campaign. Under creative direction of the label's leading man Riccardo Tisci, the collection takes its main inspiration from love and hope and a poem written by Antony Hegarty that reads: "I am a child on the river, and love waits downstream: A waterfall to steal my breath and change my mind." 

Twenty seven world-renowned models including Miranda Kerr, Lara Stone, Candice Swanepoel, Natalia Vodianova and Joan Smalls all star in this season's video campaign, which shows each model describe their own definition of love. Tisci also expresses: "Everyone can do something very small, some gesture of love. I'm not saying this will change the world, but the world will be better. I'm a big believer in positive energy, and I'm sure this energy will spread."

Take a look at Givenchy's Spring/Summer '16 campaign video with Buro 24/7 Middle East above.

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