First look: Erdem Pre-Fall '17 collection

First look: Erdem Pre-Fall '17 collection


Text: Meeran Mekkaoui Faizal Dahlawia

Image: Buro 24/7

The man behind his eponymous label, Erdem, has just unveiled his collection for Pre-Fall’ 17 and it's hinting at a vintage-inspired aesthetic…

Erdem Moralioglu, the Founder and Creative Director behind the Canadian-based label Erdem, has just released his new seasonal collection for Pre-Fall '17. The 2016 British Fashion Award nominee for Best British Brand followed up the Spring/Summer '17 collection showcased during London Fashion Week with a new 27-strong collection that echoes a similar vintage-inspired aesthetic through high necklines, mid-length dresses, evening gowns and maxi skirts.

A muted colour palette, ruffle detailing, crinkled lace, soft silks, mink and graphic prints dominate the collection while embellished collars, bow ties and metallic sequins complement the looks. 

Discover Erdem's Pre-Fall '17 collection now...

Also, read more about the man behind the eponymous label in an exclusive interview with Buro 24/7 Middle East's Editor-in-Chief Shannon Wylie, during his visit to the Middle East.

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