Must-watch: Dior's new eyewear campaign


Text: Meeran Mekkaoui

Editor: Shannon Wylie

Image: Dior

Dior has just released an achingly cool collection of eyewear, together with a new must-see campaign. Watch it first with Buro 24/7 Middle East...

Coveted eyewear pieces were seen on Dior's Cruise '18 runway show held in Los Angeles and now, the eyewear arm of the Parisian brand have released new luxury frames. Aptly titled Diorsorealpop, the eyewear design — think blue, violet, yellow and pink frames — are captured in an achingly cool campaign shot by French photographer Brigitte Lacombe — who was also the woman behind the lens in the Jennifer Lawrence-starred campaign for Fall/Winter '17Starring model Ruth Bell, this campaign showcases Maria Grazia Chiuri's strong feminine aesthetic through a series of images and a must-watch video.

Discover Dior's campaign now. Then, watch the short film above.



Now, watch Dior Homme's latest campaign for its eyewear collection

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