Buro 24/7 Exclusive: A look at the Pierre Paulin x Louis Vuitton project at Design Miami
'Playing with Shapes'
After a similarly exciting project concerning Charlotte Perriand last year, Louis Vuitton has unveiled an unknown modular design for Miami Design 2014 – the Pierre Paulin & Herman Miller 1972 project: 18 pieces of furniture that have never been created before, and edited by the brand.
This year, Vuitton revisits functionality – something that, in its innovative nature, has driven the brand since the 19th century. It explores this by 'Playing with Shapes', a residential project conceived in 1972 by Pierre Paulin for the American office furniture maker Herman Miller, although this one-of-a-kind project had never actually been produced, until now.
This full-scale reproduction of the original mock-ups ingeniously combines notions of comfort, ergonomics, the user's freedom of choice, and simple, straightforward solutions. It reflects a shared vision of the two parties, as Paulin believed that design should address real needs rather than serve style for its own sake.
Pierre Paulin's work is distinctive for his passion for experimentation in design and because it is strongly anchored in the past, a principle that is most definitely shared with Louis Vuitton – reshaping everyday life.
Watch the teaser video for the project ahead of its big reveal on December 2 below, exclusively via Buro 24/7 Middle East now: