Coachella 2014: Our top 5 acts to watch
The desert sun is set to rise on new talent
This Friday will mark the start of the 2014 Coachella music festival, as the Indio desert in California transforms into an oasis of musical talent. Whilst world-famous acts such as Outkast, Arcade Fire, Muse and Pharrell Williams perform, Buro 24/7 Middle East puts a spotlight on five of the smaller acts that are set for a big and bright future...
MS MR (pronounced Miz Mister) are a Brookly-based American duo consisting of vocalist Lizzy Plapinger - co-founder of Independent record label Neon Gold Records - and producer Max Hershenow. They both graduated from Vassar College in 2010 and have been making music together ever since, releasing their first single Hurricane in 2012, which received warm positive reviews for its melodic electro-vintage sound.
"It's like atmospheric, left-field alternative pop," producer Max Hershenow said of their sound. "It's really epic and dramatic," vocalist Lizzy Plapinger added.
A second album is set to be released next year.
Devonté "Dev" Hynes also known as Blood Orange, is a British singer, composer, songwriter, producer and author. The musician hails from Essex and has already written music for artists such as Florence and the Machine and The Chemical Brothers.
Hynes who has resided in New York since 2007 has an alternative R&B sound, with soul and jazz influences also permeating his tracks. The artist's hit singles include Galaxy of the Lost and Midnight Surprise from his first studio album Falling Off the Lavender Bridge.
Hynes also recently composed music for Gia Coppola's directorial debut, Palo Alto, which is out next month.
Young & Sick
The Los Angeles based music and art project, Young & Sick, is the creation of Dutch artist Nick Van Hofwegen, responsible for the project's musical composition, production, and performance, and all artwork. Van Hofwegen is currently signed to Harvest Records and has created artwork for a variety of famous entertainers including Foster the People, Maroon 5, Robin Thicke and many more.
Van Hofwegen comments on his trademark sound stating, "I take cues from Sixties and Seventies music in terms of harmonizing my voice," as the he cites Crosby, Stills, Nash & Young and Simon & Garfunkel as influences, "I'm also really interested in beats and R&B sounds like D'Angelo and Prince."
Young & Sick will continue playing in the music game as he plans to tour with Foster the People this summer in support of his newly released self-titled album.
The pair who met on Myspace back in 2009 are now an electronic music duo from London, featuring Aluna Francis (vocals and songwriting) and George Reid (production and instrumentals).
"Our sound was about using traditional musicality in a way that would surprise us and make us feel like dancing, even if we were in George's bedroom," Francis said summing up the sound of their music.
Their music blew up on YouTube in 2011 when they unveiled their black-and-white music video for You Know You Like It. The unique duo who performed at the 10th anniversary of the CFDA/Vogue Fashion Fund will also be releasing a few tracks this summer in anticipation of their second full-length album later this year.
James Vincent McMorrow
An Irish singer and songwriter, McMorrow's debut album Early in the Morning – which went platinum – was released in Ireland in 2010, before gaining widespread acclaim in the US and Europe in 2011. The musician is often compared to indie folk artists Bon Iver and James Blake as McMorrow music consists of soft and soulful falsettos combined with R&B melodies.
The singer will next be performing at sold-out shows in Australia and Europe, returning to his hometown for the Longitude Festival in July.