
Buro Asks: Deena Aljuhani Abdulaziz
Co-founder and director of D'NA, a Riyadh-based boutique
Buro 24/7 Middle East sits down with Deena Aljuhani Abdulaziz – co-founder and director of D'NA, a Riyadh-based boutique – for our first installment of Buro Asks. Attracting international attention for D'NA's marriage of emerging brands with cutting-edge contemporary art and design objects, Abdulaziz recently brought her unique retail vision to Doha, Qatar, opening a second outpost there. A front-row fixture at shows from Paris to New York, she has been featured in American Vogue, Paris Vogue, T magazine, and Style.com, join us as we delve deeper into Deena's world...
When were you happiest?
When I became a mother for the first time.
If nostalgia were a smell, what would it be?
As a matter a fact it is… 'Lipstick Rose' by Frederic Malle. The smell always reminds me of when my mother would put lipstick on me as a child. They don’t make lipsticks that smell like that anymore.
What do you think about before going to sleep?
What needs to get done tomorrow!
Where is your favourite spot in the world?
The Mercer lobby in New York is the perfect spot to watch the world go by. You never know who you will see there.
Which living person do you most admire?
My father.
If you could change one thing about yourself, what would it be?
To learn to be more patient.
Which artwork do you wish you’d created?
Francesco Clemente’s painting of his wife Alba.
What do you consider your greatest achievement?
My three children.
What do you wish you invented?
The quilted puffer coat that Charles James created in 1937; it was minimalist before there was such a term.
If you could have one superpower, what would it be?
The ability to be invisible when needed, like Invisible Girl from the Fantastic Four.