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The launch of 'W: Art' in New York

The launch of 'W: Art' in New York

Arty party


Image: Buro 24/7 Russia

'W' Magazine and Saks Fifth Avenue welcomed guests to a chic affair in New York this week, celebrating the title's inaugural issue of W: Art

In celebration of W magazine's dedicated art supplement, Editor Stefano Tonchi and Saks Fifth Avenue's Chief Marketing Officer Mark Briggs welcomed guests to the Sotheby's New York restaurant on the Upper East Side. 

W: Art – with Pharrell covering its first issue – is an 88-page special section sponsored by the department store with stories about artists and original art created for the main edition, will be polybagged for subscribers with the June/July issue of W.

"Our customers appreciate art and understand the importance of art's influence in fashion," said Marigay McKee, President of Saks Fifth Avenue. "This [project] was a great way to exemplify Saks Fifth Avenue's majestic and grander-than-life approach to art and fashion." 

Launch of W art magazine

Stefano Tonchi, W Magazine's publisher Lucy Kriz and Mark Briggs 

Launch of W art magazine

Giovanna Battaglia

Launch of W art magazine

Stefano Tonchi and artist Alex Katz

Launch of W art magazine

Jessica Joffe

Launch of W art magazine

Stefano Tonchi and Robert Pruitt

Launch of W art magazine

Launch of W art magazine

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