A new beauty 'Reveal' for Calvin Klein

A new beauty 'Reveal' for Calvin Klein

“It’s a great name that is linked to roots of Calvin Klein”

Image: Fragrantica
Image: Calvin Klein

“With this scent, we are celebrating the heritage of the brand and adding an element of architectural boldness with the bottle.” said Steve Mormoris, Coty’s chief marketing officer for fragrance

The new scent, called 'Reveal' which has been described as a "solar oriental with a very luminous heart," features top notes of raw salt signature, pink pepper, white pepper and black pepper; a heart of orris, ambergris and solar accord, and a drydown of sandalwood, cashmeran and vetiver. 

Reveal by Calvin Klein will launch in the U.S in September in over 4000 department and specialty stores. It will begin rolling into global location - 130 markets in total - at the end of this month. 

The print campaign starring Dutch supermodel Doutzen Kroes and British actor Charlie Hunnam was shot by Mert Alas and Marcus Piggott. The new ad will begin running in the glossy's September issues in addition to a digital campaign. 

Calvin Klein new fragrance