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'Moschino Toy' is released today as the brand's first ever fragrance

'Moschino Toy' is released today as the brand's first ever fragrance

Young at heart


Light, floral and woody, Moschino Toy is composed of heart notes that include accords of fresh bergamot, powdery violet, aromatic tones of lavender and juniper, as well as precious woods...

Obviously promoting his penchant for things toy-orientated, Jeremy Scott has revealed Moschino's new 'Moschino Toy' fragrance.

It is presented in a bottle designed to look like a miniature stuffed teddy bear, and marks the first time the fashion house has released a fragrance to the market.

Moschino Toy is a unisex scent and continues Scott's pop-inspired work for the heritage Italian luxury house, albeit with an exclusive angle – as it will soon be available only at select retailers for $110 per 50ml eau de toilette bottle.

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