Dree Hemingway is the new Chloé fragrance girl

Dree Hemingway is the new Chloé fragrance girl

For its signature perfume ad

Editor: Buro 24/7

Chloé have tapped American model and actress, the great-granddaughter of the late Ernest Hemingway, to front its signature fragrance advertising campaign...

Chloé have booked Dree Hemingway to front the ad for its Eau de Parfum fragrance, from September. The blonde model and actress will star in the new advertising campaign for the signature perfume, which first launched in 2008.

Hemingway will join past Chloé fragrance faces including Clémence Poésy, Chloë Sevigny and Anja Rubik. The great-granddaughter of Ernest Hemingway said: "It is a brand that has been part of my life for a long time; it brings up a lot of memories for me. I am looking forward to continuing my story with Chloé into the world of fragrance."