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Alicia Keys named as the face of Givenchy's new fragrance

Alicia Keys named as the face of Givenchy's new fragrance

The musician becomes an elegant icon for the French label


Image: Hollywood Reporter

On Wednesday, the French label announced that Alicia Keys will be the new face of Givenchy Fragrance

The Grammy-award winner shared her excitement via Twitter about her new modeling job, writing, "So proud to be part of the @ParfumsGivenchy family! Much love & Divine energy! Love forever, Alicia."

The fragrance deal marks Keys' first-ever beauty contract, with her campaign for the not-yet-revealed perfume set to be unveiled in September.

"Givenchy has long been one of the world's most iconic luxury fashion houses, and a personal favorite of mine," Keys told a source.  

The soulful singer follows in the footsteps of Justin Timberlake, Amanda Seyfried and Uma Thurman, all of whom were a part of  Givenchy Fragrance ads.

 

 

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