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Tech talk: Lacoste launches new e-commerce site in the UAE and Saudi Arabia

Tech talk: Lacoste launches new e-commerce site in the UAE and Saudi Arabia

Dedicated to the Middle Eastern consumer

Text: Meeran Mekkaoui


Image: Shutterstock
Image: Lacoste

It just became much easier for us to shop Lacoste's coveted collections. Here's why...

Last month, Lacoste announced that it was replacing its iconic crocodile for a very worthy cause and soon, you'll be able to shop those reworked pieces and ship them right to your doorstep, courtesy of the brand's new e-commerce launch. 

Strengthening its digital presence in the Middle East, Lacoste (who just showcased a beautiful F/W'18 collection during Paris Fashion Week) has extended its e-commerce offering with the launch of a site dedicated to the UAE and to Saudi Arabia. 

The sites went live yesterday and have already garnered the Middle Eastern market's attention. 

As for what you can add to your shopping carts? The new site will offer iconic ready-to-wear collections for men, women and kids, footwear, leather goods and fragrances, as well as exclusive online product offerings and private sales upon signing up to the brand newsletter.

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