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Nike launches the Beautiful x Powerful collection

Nike launches the Beautiful x Powerful collection

“There is no finish line”

Text: Faizal Dahlawia


Image: Nike

Celebrating the evolution of female athletes, Nike has released a footwear collection inspired by a historic moment in 1984.

Nike has unveiled its new Beautiful x Powerful footwear collection that pays homage to all female athletes and the struggle for recognition. Drawing inspiration from Joan Benoit Samuelson's historic win in the first ever women's marathon event during the 1984 Olympic Games, the new line takes four iconic styles – Air Max, Air Presto, Classic Cortez and Huarache Run – and infuse them with a colourful and classic dose of Samuelson's sporting motto: "There is no finish line".

Nike Beautiful x Powerful collection

The Beautiful x Powerful is available in either premium leather, available on October 6, as well as the jacquard-woven material edition which will hit stores on December 1. Browse through the collection here...

Then, find out what you need to know about Nike's new NRC+ app.

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