As a devestating 7.8 magnitude earthquake struck Kathmandu on Saturday, Singapore-born Nepalese-American fashion designer Prabal Gurung took to his social media to plea for help. With a death toll of 2000 and rising, Gurung asked his 273k Instagram followers to donate to his organization Shikshya Foundation Nepal, “and we will distribute funds accordingly based on the latest needs on the ground.”

Gurung posted a picture montage spotlighting the awful situation in his home country, writing: “People are still trapped under collapsed buildings in Kathmandu, and there is no way to accurately guess how many are in need throughout the other cities and thousands of villages at this time.”

Explaining that hundreds of people's homes and many of Nepal’s ancient and iconic temples and monuments had collapsed in the earthquake, the 36-year-old designer said there is an urgent need for medical support, search and rescue, emergency shelters and food and water. Adding that he would also “provide updates and information regarding the allocation of funds.”

URGENT!! Nepal Earthquake Relief Fund. Donate & spread the message. Every dollar counts. #repost #PrayForNepal #HelpNepal For the link, click on bio. Hundreds of people have been killed by a massive 7.9 magnitude earthquake that hit Nepal on April 25, 2015. There is widespread devastation across Nepal. The death toll, approaching 1,000, continues to rise as search and rescue efforts are underway in Kathmandu and across the country. People are still trapped under collapsed buildings in Kathmandu, and there is no way to accurately guess how many are in need throughout the other cities and thousands of villages at this time. The immediate need on the ground is for medical support, search and rescue, emergency shelters and food and water among many other things. As the days, weeks and months go by and after the humanitarian needs are addressed, Nepal will need to begin the healing and rebuilding process. The magnitude of the damage is still being assessed, but hundreds of buildings have collapsed including many homes and many of Nepal’s ancient and iconic temples and monuments. Your donations will go through my organization, Shikshya Foundation Nepal (www.shikshyafoundationnepal.org), and we will distribute 100% of the funds accordingly based on the latest needs on the ground. Please donate generously and spread the word. We will continue to provide updates and information regarding the allocation of funds. Thank you all for your support.

A photo posted by Prabal Gurung (@prabalgurung) on

You can donate to the cause here: www.crowdrise.com/nepalearthquakefund