Must-watch: Keira Knightley stars in Chanel's Coco Crush video

Must-watch: Keira Knightley stars in Chanel's Coco Crush video

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Text: Faizal Dahlawia

Editor: Shannon Wylie

Image: Chanel

To celebrate the launch of sparkling new pieces in its iconic collection, Chanel turned to its long-time muse Keira Knightley for a candid video campaign.

French luxury label Chanel and British actress Keira Knightley have had a long-standing relationship; she was the face of the maison's Rouge Coco campaign, appeared in the Beauty Talk video series and was even recently honoured by the brand at an exclusive event in New York. That successful partnership looks set to continue as Knightley now fronts the new Coco Crush jewellery campaign.

Similar to the Beauty Talk campaign, the new Coco Crush video ad follows a more conversational format, this time with Knightley answering a series of quick questions that reveals intimate details. Cleverly interspersed are questions on jewellery, allowing the actress to subtly put the spotlight on the new additions to the Coco Crush collection. Now discover the pieces du jour...

Then browse the new Coco Crush collection now...

Also, rediscover the world of Chanel through the monochromatic video, The Paradoxes of Chanel.

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