Apple has released a series of seven new ads for its Apple Watch. Following yesterday's launch of the Apple TV ad with Kobe Bryant and Michael B. Jordan and last week's Apple Music ad featuring Taylor Swift, Apple's new watch ads are also filled with star power as celebrities, including Nick Jonas, Alice Cooper, Chloe Sevigny and Jon Batiste, make appearances.

Titled Swap, Chase, Golf, Find, Rain, Surprise and Row, each 15-second video showcases a different functionality of the watch from fitness and sports to reminders and even a weather alarm.

Discover what the Apple Watch can do now...

For more information on the Apple Watch, visit apple.com and stay connected to Buro 24/7 Middle East for updates of the tech-savvy brand.