Last March '16 heralded the birth of the Thomas Wylde Menswear Collection during Paris Fashion Week, aptly titled Wylde Boys. Now a year on, Thomas Wylde's brand ambassador, Farouk Chekoufi says: "Wylde Boys SS18 follows on from the success of the women's collection, which even the men seemed to love. With Wicked, which is the name of the new collection, we decided with Jene Park, Thomas Wylde's Creative Director to create an innovative and accessible collection that still maintains a strong sense of luxury styling."

"In the present context of fashion where the precepts of what luxury are, are ever changing, we wanted to redefine the market by bringing a new offering. The collection is designed to be culturally cogniscent to each market so, for instance, in the Middle East you will have certain pieces that are relevant regionally. The spirit of inclusion to access a global market is paramount behind this collection."

Discover the Thomas Wylde Wicked collection from Paris Fashion Week here...

Then don't miss Jene Park's exclusive interview with Buro 24/7 Middle East.