New York fashion label VINCE is set to open in the Middle East, starting with Dubai. Partnering with UAE conglomerate the Al Tayer Group, the brand's foray into the region is part of their global expansion strategy. The flagship stores in Dubai, which will house the complete Spring/Summer 2016 collections when they open this February, will mimic their US counterparts.

"VINCE is a global reference in contemporary fashion and we are confident this is a category with opportunity for strategic growth in our local market," said Khalid Al Tayer, CEO of Retail, Al Tayer Group. "Opening at key retail locations and with the same attention to detail the brand conveys internationally from store design, product selection and marketing, VINCE will provide the finest customer experience to the Dubai shopper." 

The first VINCE store will open this February, 2016, at CITY WALK while the second will launch in April at the Mall of the Emirates.