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New in: Pantone announces Prince purple

New in: Pantone announces Prince purple

Colour palette

Text: Shannon Wylie


Grey by Jason Wu is now joined by Prince Purple as Pantone reveals the latest colour to the trend-inspiring house of hues...

Pantone have just announced that their latest colour, a "(naturally) purple hue" has been created to honour the late singer Prince, who passed away in April 2016. In reference to the signer's Academy Award winning song "Purple Rain", Pantone released a statement saying the shade was: "Inspired by his custom-made Yamaha purple piano, which was originally scheduled to go on tour with the performer before his untimely passing at the age of 57. The colour pays tribute to Prince's indelible mark on music, art, fashion and culture."

Pantone Prince purple

Also don't miss Pantone's colour for 2017, Greenery, as well as the colour house's tribute to Jason Wu with the colour Grey.

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